Research Line 1

Uncovering Evidence of Design Integration

_

Research Projects

1.

Integrated Design Principles

This research analyses integrated design resolutions and human-centered design. To this end, digital resources—algorithmic rule, the Internet of things, and artificial intelligence (AI)—are analyzed, targeting interactive digital systems. Specifically, this analysis seeks to identify the limits of AI’s capacity to solve human problems involving design-based learning (DBL) in three development stages: problem analysis, problem solution, and project reporting. New attempts to resolve problems during the human-machine learning process are analyzed to address problems unsolved by artificial intelligence (AI) by highlighting human values and goodwill in decisions, choices, and solutions regarding when and how a decision can be made. Methodologically, theoretical and empirical approaches are developed to deepen design questions as social phenomena that incorporate meaning and materiality into creative solutions that enrich urban space, design, and architectural projects aimed at long-term goals. It is qualitative research that focuses on observations through direct interaction between the researcher and the object of study—namely, intelligent environments and the mediation between humans and machines—as well as varied experiences of the perceptions, actions, and behaviors of the actors involved in the urban space.

Machine learning techniques are required to solve problems with data of greater variety and complexity. Big Data arrives in growing volumes and ever-increasing speed, achieving impossible solutions for humans to solve. In that way, with an interdisciplinary approach, which is already proper for the design field and the integrated design methodology, the start statement is that design should integrate the new advancements of AI and ML technologies in its development and planning process. In addition to the greatest challenge of improving human qualities, artificial intelligence offers an advanced analysis based on logical techniques and machine learning. That enables interpreting situations and analyzing trends and system behaviors to support, automate, and make decisions besides robotics, integrated systems, computer-based technologies that enable 3D and 4D simulations and visualizations, and even 3D modeling software and 3D printers, which produce parts from digital drawing and simulation plays a significant role in all production sectors and is made possible with digital technology.  This verifies the need for (re)designing based on public policies toward social solutions. The analysis focuses on the potential for social transformation through integrated design in both global and local contexts. These visual principles collaborate to investigate the different facets of design, delving into spatial dimensions like one-dimensional, two-dimensional, three-dimensional, and even four-dimensional, aiming to conduct research and creation that involves active participation and focuses on the interconnectedness between humans, objects, and the environment.

2.

Design Integration and Corporate Responsibility

This project relates innovation to design in its relationship with industrial and corporate conception. It is considered that current formal innovations are associated with consumers’ identity values and meeting their needs and lifestyles, following criteria aimed at the sustainable development of diversified and fragmented production. Consequently, the responsibility of design encompasses many considerations to succeed, both in terms of high commercial acceptance through meeting consumer desires and social needs. Therefore, the focus is on project resolution, as since 1999, industrial design has adopted Design Based Learning (DBL) on three distinct stages for development: problem analysis, problem solution, and project report. Moreover, it is about sustainable development goals (SDGs). Accordingly, the leading philanthropic organizations are stimulating programs and partnerships with corporations. Hence, this project analyses the corporate planning phases under the DBL application during the design project. On the one hand, the analysis emphasizes the company’s legitimacy and the necessary sustainability practice by adopting environmental, social, and corporate governance. On the other hand, it questions Peter Behrens’ legacy regarding the standardization of corporate identity. Nonetheless, it is worth highlighting that the critical aspect is not the aesthetic; instead, the ethical aspects of the construction of the corporate image. Finally, through a theoretical foundation, the SDGs and the responsibility of design concerning the global and local contexts in its potential for social transformation are discussed. As a result, it is verified whether design integration is evidenced.

3.

Public Interest Design and Media Aesthetics

This research project delves into the analysis of the artistic elements and principles present in various forms of media, such as film, television, or advertising, and how sustainability is depicted in media, particularly regarding digital ecosystems and living spaces. The main objective is to analyze how the aesthetics of a specific medium are experienced and how the combination of various media can create a new and unique aesthetic experience of sustainability. Therefore, this analysis focuses on the coexistence of digitalization and shared spaces in cities, emphasizing interactivity and audio-visual communication through public interest design toward environmental challenges in the face of sustainable development goals.

On the one hand, the achievements of cultural development have taken place within territorial limits – the appropriation of physical urban space. On the other hand, there is the deterritorialization of spatio-temporal realizations and moving images created in the face of perceived virtual urban space. According to a literature review and research conducted by the author in 2022 and 2023, this study assumes that various forms of audio-visual expression and everyday perception depend on the media and environment in all senses. That study includes visual, acoustic, tactile, and kinaesthetic perceptions in the urban environment. Images are also influenced by local responses based on arguments disseminated by the media and other relevant themes, which can strengthen public opinion. The interaction between the physical and virtual worlds is considered, which goes beyond language and representation and shapes our spaces. The use of hybrid methods that combine traditional design tools with computational support and mixed reality techniques is crucial in providing an immediate and immersive experience of the designed spaces. The aim is to demonstrate that environmental issues have taken over the public sphere through media narratives and hybrid spaces and that artists, architects, and designers have become part of this cause. In this case, audio-visual projects are notable for their application, technical development, and sociocultural impact, particularly in public interest design.